Canadian hip hop developed much more slowly than the rock music scene. Although Canada had hip hop artists right from the early days of the scene, the infrastructure simply wasn't there to get their music to the record-buying public. Even Toronto, Canada's largest and most multicultural city, had difficulty getting an urban music station on the radio airwaves until 2000, so even if a Canadian hip-hop artist could get signed, it was exceedingly difficult for them to get exposure.

Devon, Maestro Fresh Wes and Dream Warriors did manage, for a brief time in the late 80s and early 90s, to break through to mainstream pop. In 1991, Milestone Radio applied to the CRTC for an urban station in Toronto, which would have been the first such station in Canada, but that application was denied in favour of a country music station (something which Toronto already had on its radio dial.)

The decision was controversial, and hurt the Canadian hip hop scene considerably. Only one Canadian rapper, Michie Mee, made an appearance on the national pop charts between 1991 and 1998 -- and even she only managed it by partnering with the hard rock band Raggadeath. (Snow, who had a hit in 1993 with "Informer", is sometimes mistakenly labelled a rapper, but in fact was more accurately described as dancehall reggae than as hip-hop.)

It should be noted that many American hip-hop bands were popular in Canada, and that Black Canadian musicians such as Infidels, Deborah Cox and The Philosopher Kings had notable successes in the pop and rock genres. But for Canadian hip-hoppers, by and large the door was closed.

That began to change in 1997, when several pivotal events occurred in close succession: Dubmatique broke through as the first Quebec rap band to top the francophone pop charts, and a controversy erupted in Toronto when Milestone was again passed over for an urban radio station. Instead, the CBC was awarded 99.1 to move its existing Radio One station from the AM band -- and, ominously, this was believed at the time to be the last available FM frequency in the city.

Most importantly, however, the Vancouver hip hop band Rascalz gathered an all-star crew of emerging Canadian rappers to record "Northern Touch", a galvanizing statement of purpose for Canadian hip-hoppers which was released as a single in 1998, beating the odds to become the first Canadian hip hop hit since 1991.

Later that year, Rascalz refused the Juno Award for Best Rap Recording, citing that the award was presented during the non-televised portion of the ceremony along with the technical awards. Stung by the allegation of racism, the Junos moved the Rap award to the main ceremony the following year. Also in 1998, Maestro Fresh Wes, now known simply as Maestro, broke his own hit jinx, with "Stick to Your Vision" becoming his first chart hit in seven years.

Hip-hop and trip-hop acts such as Esthero, Choclair , Saukrates , Sweatshop Union and Kardinal Offishal were also beginning to make waves in the press, as the Rascalz controversy and Maestro's comeback renewed attention on Canadian hip-hop.

In the same year, the CBC's Toronto station completed its move to FM. Because the FM frequency offered better broadcast coverage, the CBC found that it was able to surrender two repeater transmitters serving communities outside of the city.

In 2000, the CRTC awarded one of the frequencies to Milestone, on the company's third attempt. That same year, CBC Television created and aired Drop the Beat, a television series about hip hop music and culture.

Finally, in 2001, CFXJ (Flow 93.5) debuted as Canada's first urban music station. Urban stations quickly followed in several other Canadian cities, as well, and for the first time, Canadian hip-hop artists had a network of radio outlets for their music. (The other frequency was awarded to Aboriginal Voices for a station to serve First Nations communities.) Swollen Members, Nelly Furtado, k-os, Buck 65, Sixtoo, Jully Black, Jarvis Church, Shawn Desman , Glenn Lewis, Remy Shand and Toya Alexis were among the rap and R&B acts to benefit from this new era in Canadian music.