Science Fair Project Encyclopedia
E-tailer
An e-tailer is online retailer who leverages the efficiency of the Internet to improve a customer's buying experience. Advantages of e-tailing over traditional retailing include 24/7 availability, searchable product offerings, low overhead, and detailed product descriptions.
There are two distinct types of e-tailers: pure e-tailers and mixed e-tailers. Pure e-tailers operate entirely online, such as amazon.com Mixed e-tailers (also known as "click-and-mortar") retailers who use online and "brick-and-mortar" channels to increase their customer base. An example of a mixed e-tailer is Barnes & Noble Booksellers.
03-10-2013 05:06:04
The contents of this article is licensed from www.wikipedia.org under the GNU Free Documentation License. Click here to see the transparent copy and copyright details
The contents of this article is licensed from www.wikipedia.org under the GNU Free Documentation License. Click here to see the transparent copy and copyright details