Science Fair Project Encyclopedia
Kraft Foods
Kraft Foods (German "power") is the third largest international food products corporation (after Unilever and Nestlé). It is listed on the New York Stock Exchange, but is majority owned by the Altria Group, which took control in 1988 (when it was known as Philip Morris). Kraft is headquartered in Glenview, Illinois, a Chicago suburb.
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Brands
In the US, it is best known for its cheese products, especially Kraft Dinner (also known as Macaroni and cheese), and Dairylea. Other brands with a large presence in various markets throughout the world include Jacobs (coffee) , Suchard, Baker's , Toblerone, Daim, Milka, Miracle, Philadelphia, Vegemite, Velveeta, Oscar Mayer, Jello, Knox gelatin , Stove Top stuffing, Kool-Aid, and Capri Sun.
Cereal
Post cereals
See also [1]
- 100% Bran
- Alpha Bits
- Banana Nut Crunch
- Blueberry Morning
- Bran Fleaks
- Cinna cluster
- Fruity Pebbles
- Fruit & Fibre
- Grape-Nuts
- Honey Bunches
- Honey Comb
- Oreo O's
- Raisin Bran
- Shredded Wheat
- Waffle Crisp
Kraft in Australia
Kraft produces one of Australia's favourite products, Vegemite, other products include:
- Philadelphia cream cheese
- Kraft Singles, Cheese Spread and Cheddar Cheeses
- Maxwell House Coffee
- Jacobs Coffee
- Toblerone
- Nabisco biscuits (Oreo, Ritz, "In A Biskit", Chips Ahoy and Captains Table)
- Kraft Peanut Butter
- Kraft Salad Dressings
Kraft in the U.K.
Kraft's base of operations in the U.K. is in Cheltenham, Gloucestershire. Products include:
- Philadelphia cream cheese
- Terry's Chocolate Orange
- Kenco coffee
- Dairylea cheese
Kraft in Canada
Kraft's base of operations in Canada is in Ontario. Products include:
- Christie (The Canadian division of Nabisco
- Kraft Peanut Butter
- Jello
- Kraft cheezes (Singles, Cracker Barrel, Petit Quebec, etc)
Diversity
Kraft received a 100% rating on the Corporate Equality Index released by the Human Rights Campaign starting in 2004, the third year of the report. In addition, the company was named one of the 100 Best Companies for Working Mothers in 2004 by Working Mothers magazine.
See also
External links
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