Lands' End is a Dodgeville, Wisconsin-based clothing retailer specializing in casual clothing, luggage, and home furnishing. The majority of Lands' End's business is conducted through their mail-order and Internet sales, but the company also runs more than a dozen retail operations, primarily in the Upper Midwest.

Lands' End was started as a sailboat equipment company in 1963 in Chicago, Illinois. The business became so successful that they expanded into general clothing and home furnishings, and eventually moved to Wisconsin. The company is named from its sailboat heritage, after Land's End, but the misplaced apostrophe in the company name was a typographical error that the founders elected to keep, as promotional materials had already been printed.

In 2002, Lands' End was purchased by Sears, who continues to operate the mail order and Internet business, the Lands' End stores, and offer a Lands' End clothing line at their own stores. The brand's products are expected to be more widely available in retail stores as a result of a strategic plan that led to the formation of Sears Holdings.

The international shops are set up in UK, Ireland, Germany, France, and Japan.

External link

• Official website