NBA TV is a television network that is dedicated to showcasing the sport of basketball in the United States. The network is financially backed by the National Basketball Association (NBA), which also used NBA TV as a way of advertising their Pay Per View programming. Like the Golf Channel, the Tennis Channel , and, during the 1980s, the Boxing Channel , NBA TV dedicates all it's programming to the sport it showcases. At houses with DirectTV and some Cable TV companies, the channel can be viewed twenty four hours a day.

Begun in the early 2000s, the channel, which has its studios located in Seacaucus, New Jersey, began a multi-year deal with American television companies Cox Communications, Cablevision and Time Warner on June 28, 2003, allowing the network to expand to 45 million American homes, and 30 different countries.

In 2004, NBA TV began to be seen in Venezuela. Hungry to see American basketball players in action, many Venezuelans asked for the channel, and president Hugo Chávez obligued. Venezuelans receive the NBA TV signal on Saturday nights, and Chávez allows for one recorded game to be shown, although he has chosen two sports broadcasters to do the game's coverage, and he adviced them to speak well about his presidential campaign during the transmissions of these recorded games.

NBA TV offers basketball news every day, as well as programming showcasing basketball players' individual lifestyles, life as a basketball team during an NBA season, famous games of the past, and, four nights a week, live NBA basketball games.

The channel also shows international games, typically on Saturday evenings, with special emphasis on the Euroleague and the Maccabi Tel Aviv team from Israel. In April 2005, the channel is televising the Chinese Basketball Association finals for the first time. [1]