Norville Rogers (known by the nickname Shaggy to his friends) is a fictional character in the American cartoon television series Scooby-Doo, about the adventures of four crime-solving teenagers and Shaggy's pet Great Dane, Scooby-Doo.

Shaggy closely reflects the late 1960s time era the original Scooby-Doo series was created in, particularly in his manners of speaking (he often punctuates his sentences with the word "like") and dress—his typical look consists of a green T-shirt, bell-bottom pants, lanky, bushy brown hair, and a rough goatee. He embodies elements of both the early-1960s beatnik, and the late-1960s hippie; direct inspiration for Shaggy came from Maynard G. Krebbs, a beatnik character played by Bob Denver in the early-1960s sitcom The Many Loves of Dobie Gillis.

Both Shaggy and Scooby-Doo have tremendous, insatiable appetites, as well as tendencies towards goofing off and cowardice. Due to these similarities, Shaggy typically treats Scooby as a normal person rather than his pet.

Shaggy says "zoinks!" (his catchphrase) whenever he's surprised or scared, which is frequently.

Although usually considered a coward, Shaggy often proves useful in ferreting out the "monsters" and "ghosts" that are usually at the heart of the gang's mysteries (sometimes by reluctantly acting as "live bait" for a trap), and providing a necessary distraction for their eventual capture. Shaggy also has skills like ventriloquism which often helps the gang.

Shaggy's traditional voice artist in the original series and various spinoffs was Casey Kasem. Scott Innes briefly took over the role in several of the direct-to-video films produced in the late 1990s and early 2000s. In the recent series What's New, Scooby-Doo?, Casey Kasem resumed the role. In the two live-action Scooby Doo movies, he is played by Matthew Lillard.

Relatives

Shaggy's relatives, seldom seen in the show's various spinoffs, include:

• Mom and Pop Rogers: Shaggy's parents. Shaggy's father is a police officer.
• Gaggy Rogers: Shaggy's uncle, who likes to play practical jokes.
• Maggie Rogers: Shaggy's sister.
• Wilfred: Maggie's fiancee/husband, and Shaggy's brother-in-law.
• Uncle Shagworthy: Shaggy's uncle.
• Great Uncle Nat: Shaggy's great-uncle.
• Fearless Shagaford: Shaggy's uncle, who owns the Fearless Detective Agency.
• Betty Lou Shaggbilly: Shaggy's Southern cousin, a hillbilly.
• Uncle Beauregard: Shaggy's Southern uncle, deceased.

Ancestors of Shaggy included McBaggy Rogers, a Pilgrim who came to Plymouth, Massachusetts aboard the Mayflower in 1620.