Science Fair Project Encyclopedia
The Hidden Persuaders
The Hidden Persuaders is a book by Vance Packard, first published in 1957 (ISBN 0671531492).
Packard argued that advertisers used various subliminal tactics to induce desire or interest in products.
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10-26-2009 08:16:03
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The contents of this article is licensed from www.wikipedia.org under the GNU Free Documentation License. Click here to see the transparent copy and copyright details


