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Travel agency

(Redirected from Travel agent)

A travel agency is a store where individuals or families go to buy travel packages.

Contents

What they do

Travel agencies have been organized mostly since the start of commercial aviation although Thomas Cook was an early, pre-flight pioneer. Some travel agent companies operate with a chain of stores, such as Carlson Wagonlit ; others are one store operations. Travel agencies do not sell airline tickets only; their services vary, and many of them sell more cruise ship packages than airline tickets. Most travel agencies also arrange car rental deals for their customers, and many concentrate on arranging charter or group trips to different destinations. For this, they deal with regular airlines, but many times, they also hire charter airlines. Many travel agencies work exclusively for a small group of airlines, cruise and car hire companies, and often, the logos of the companies they work with are displayed on the windows of the agency's office.

Travel agencies also deal with train and hotel companies. Generally, their goal is to try to fit an ideal schedule onto the requirements of each specific customer.

In the early era of model airplanes, airlines would have large plane models of their companies made and shipped to the travel agencies; these plane models are also available to the general public, but they are among the highest prized airline collectibles.

ASTA

On April 20 of 1931, the ASTA was formed, to defend the rights of travel agents over the power of the growing commercial airline systems of the day. ASTA, as of 2004, still represents travel agencies.

The word travel agency has changed meaning since the emergence of companies like Thomson or Thomas Cook, who are now considered to be tour operators rather than travel agents. The difference is that tour operators manufacture and sell their own holidays whereas independent travel agents like Barrhead Travel sell holidays from all the tour operators without limiting the range they offer to just their own product.

Worldwide services

Travel agencies have expanded to cover the world. Many are located in Europe or the Middle East, for example. Some serve as general service agents for foreign travel companies in different countries.

The Internet threat

Many agencies feared their services would no longer be needed when many airlines and other travel companies began to sell directly to passengers over the Internet. They were afraid they would be victims of what management science experts call disintermediation.

Another worry was over the fact that airlines have been cutting back the commissions paid to travel agents on each tickets sold; the airlines feel that they are perfectly capable of dealing directly with their own passengers and do not need travel agents as much as in the past to fill seats.

Although many travel agents have since exited the industry, those who remain have managed to survive by promoting other travel products like cruise lines and train excursions, or by promoting their ability to aggressively research and assemble complex travel packages on a moment's notice (essentially acting as a very advanced concierge).

Cargo

Although not as involved in the cargo business, some travel agencies also work with cargo airlines and ships. Those travel agencies that do cargo business, however, are not a significant number of agencies.

10-26-2009 08:16:03
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