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XM Satellite Radio

XM Satellite Radio is a satellite radio service in the United States based in Washington, DC and controlled by News Corporation's DirecTV, General Motors, American Honda, Hughes Electronics, and several private investment groups.

XM provides pay-for-service radio, with commercial-free music channels, analogous to premium cable television. Their service includes 67 different music channels, 39 news, sports, talk and entertainment channels, 1 premium channel, 21 regional traffic and weather channels and 23 play-by-play sports channels.

As of December 2004, XM is the leader in subscriptions in its competition with Sirius Satellite Radio for the U.S. satellite radio market. XM was founded in 1992 as American Mobile Radio Corporation.

XM Satellite Radio was covered in Harvard Business School's Case 9-504-009.

Contents

Services

XM-capable receivers cost $50–200. Monthly service fees are $12.95 for the first receiver, and $6.99 each for up to four additional receivers on the same account. Premium service fees are $3 for adult programming. XM Satellite Radio makes the majority of its stations as well as a few others that are not available over the air available on the Internet. The Internet-only subscription fee is $8/month; those with an over-the-air account do not pay an additional charge.

XM also provides data services such as weather information for pilots and weather spotters, in addition to real-time weather and traffic updates every two minutes for major metropolitan areas.

Timeline

Technology

XM provides digital programming directly from two satellites (nicknamed "Rock" and "Roll") in geostationary orbit above the equator at 85 and 115 degrees west longitude, and a network of ground-based repeaters. The combination of two satellites and a ground-based repeater network is designed to provide gap-free coverage anywhere within the continental U.S. Unfortunately, both satellites are suffering from a generic design fault on the Boeing 702 series of satellites, which means that their lifetimes will be shortened to approximately six years instead of the design goal of 15 years). On February 28, 2005, XM's third satellite, Rhythm, was launched successfully. It is currently at 80 degrees west longitude, undergoing in-orbit testing, prior to being moved to 85 degrees west longitude.

The XM signal uses 12.5 MHz of the S band: 2332.5 to 2345.0 MHz. XM has agreed to provide 128 kilobits per second of its bandwidth to OnStar Corporation for use with XM-enabled GM vehicles, regardless of whether their owners are XM subscribers. American Honda also retains the right to some of the company's bandwidth.

They transmit coded traffic information directly to navigation systems using TMC technology.

Audio channels on XM are digitally compressed using the aacPlus codec from Coding Technologies for most channels, and the AMBE codec from Digital Voice Systems for some voice channels.

Controlling interest

The company's May 2004 proxy statement notes that four directors are subject to director designation agreements with GM, American Honda, the chairman, and the CEO. Four additional directors are investors, and two are not affiliated with any significant stockholders.

As of that statement, GM owned 8.6% of the Class A common stock (a voting percentage of less than 1%) and Honda owned 13% (with a voting percentage of 3.6%).

Until they unaminously agree otherwise, control of the company remains with the preferred shareholder and noteholders of the company, including Hughes Electronics, GM, Honda, and several private investment groups.

External links

10-26-2009 08:16:03
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